@font-face {
  font-family: "Alike";
  src: url("./fonts/alike-regular.ttf") format("truetype");
  font-style: normal;
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: "DM Sans";
  src: url("./fonts/dm-sans-regular.ttf") format("truetype");
  font-style: normal;
  font-weight: 400;
  font-display: swap;
}

@font-face {
  font-family: "DM Sans";
  src: url("./fonts/dm-sans-medium.ttf") format("truetype");
  font-style: normal;
  font-weight: 500;
  font-display: swap;
}

@font-face {
  font-family: "DM Sans";
  src: url("./fonts/dm-sans-semibold.ttf") format("truetype");
  font-style: normal;
  font-weight: 600;
  font-display: swap;
}

@font-face {
  font-family: "DM Sans";
  src: url("./fonts/dm-sans-italic.ttf") format("truetype");
  font-style: italic;
  font-weight: 400;
  font-display: swap;
}

:root {
  --color-background: #ffffff;
  --color-surface: #f7f5ef;
  --color-surface-strong: #edeade;
  --color-text: #333333;
  --color-text-muted: #6b655f;
  --color-brand-walnut: #361d0c;
  --color-brand-gold: #b8972a;
  --color-brand-oak: #8c5412;
  --color-brand-parchment: #edeade;
  --color-on-dark: #ffffff;
  --color-border: rgb(217 212 200 / 30%);
  --color-effect-gold-glow: rgb(184 151 42 / 24%);
  --color-effect-walnut-shadow: rgb(54 29 12 / 20%);
  --font-display: "Alike", Georgia, serif;
  --font-sans: "DM Sans", system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --font-system: system-ui, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --container-content: 1120px;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}

body {
  margin: 0;
  color: var(--color-text);
  background: var(--color-brand-parchment);
  font-family: var(--font-sans);
  letter-spacing: -0.035em;
  font-synthesis: none;
  overflow-wrap: anywhere;
}

body.modal-open {
  overflow: hidden;
}

@media (max-width: 767px) {
  html {
    scrollbar-width: none;
  }

  html::-webkit-scrollbar {
    display: none;
  }
}

button,
a {
  -webkit-tap-highlight-color: transparent;
}

button {
  font: inherit;
}

img,
svg,
wistia-player {
  display: block;
}

h1,
h2,
h3,
p {
  margin: 0;
}

.skip-link {
  position: fixed;
  z-index: 1000;
  top: 12px;
  left: 12px;
  padding: 10px 14px;
  color: var(--color-brand-parchment);
  background: var(--color-brand-walnut);
  border-radius: 6px;
  transform: translateY(-160%);
}

.skip-link:focus {
  transform: translateY(0);
}

:focus-visible {
  outline: 2px solid var(--color-brand-gold);
  outline-offset: 3px;
}

.section-inner {
  width: min(1120px, calc(100vw - 40px));
  margin-inline: auto;
}

.brand-logo {
  object-fit: contain;
  filter: brightness(0%) saturate(100%);
  opacity: 0.82;
}

.hero {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: 24px;
  padding: 24px 20px 48px;
  background: var(--color-brand-parchment);
}

.brand-logo--header {
  width: 128px;
  height: 30px;
}

.hero__copy {
  display: flex;
  width: min(320px, 100%);
  flex-direction: column;
  align-items: center;
  gap: 12px;
  text-align: center;
}

.hero__qualifier {
  width: min(385px, 100%);
  padding: 8px 16px;
  color: var(--color-brand-walnut);
  border: 1px solid var(--color-brand-walnut);
  border-radius: 18px;
  font-family: var(--font-sans);
  font-size: 18px;
  font-weight: 400;
  line-height: 20px;
  text-align: center;
}

.hero h1 {
  color: var(--color-brand-walnut);
  font-family: var(--font-display);
  font-size: 28px;
  font-weight: 400;
  letter-spacing: -0.045em;
  line-height: 30px;
}

.hero h1 span {
  display: inline;
}

.hero__subhead {
  color: var(--color-brand-walnut);
  font-family: var(--font-sans);
  font-size: 18px;
  font-style: italic;
  font-weight: 400;
  letter-spacing: -0.035em;
  line-height: 20px;
}

.hero__evidence {
  color: var(--color-text);
  font-size: 14px;
  font-weight: 600;
  letter-spacing: -0.035em;
  line-height: 19px;
  text-decoration: underline 1px var(--color-brand-gold);
  text-underline-offset: 3px;
}

.video-frame {
  width: min(941px, 100%);
  aspect-ratio: 16 / 9;
  overflow: hidden;
  border: 1px solid var(--color-brand-walnut);
  border-radius: 12px;
  background: linear-gradient(145deg, #f7f5ef 0%, #e7dfce 55%, #c7b487 100%);
}

wistia-player[media-id="4mgvjgduyy"]:not(:defined) {
  display: block;
  width: 100%;
  height: 100%;
  background: center / contain no-repeat url("https://fast.wistia.com/embed/medias/4mgvjgduyy/swatch");
  filter: blur(5px);
}

.video-frame wistia-player {
  width: 100%;
  height: 100%;
}

.cta {
  display: inline-flex;
  min-height: 56px;
  align-items: center;
  justify-content: center;
  gap: 14px;
  padding: 4px 4px 4px 22px;
  border: 0;
  border-radius: 11px;
  cursor: pointer;
  transition: transform 180ms ease, box-shadow 180ms ease;
}

.cta:hover {
  transform: translateY(-1px);
}

.cta:active {
  transform: translateY(0);
}

.cta--walnut {
  color: var(--color-brand-parchment);
  background: var(--color-brand-walnut);
  box-shadow: rgb(255 255 255 / 30%) 0 2px 10px inset, rgb(31 11 1 / 34%) 0 5px 20px;
}

.cta--gold {
  color: var(--color-brand-walnut);
  background: var(--color-brand-gold);
  box-shadow: rgb(255 255 255 / 50%) 0 2px 10px inset, rgb(31 11 1 / 34%) 0 16px 20px;
}

.cta__label {
  font-family: var(--font-sans);
  font-size: 18px;
  font-weight: 600;
  letter-spacing: -0.035em;
  line-height: 24px;
  white-space: nowrap;
}

.cta__icon {
  display: grid;
  width: 48px;
  height: 48px;
  flex: 0 0 48px;
  place-items: center;
  border-radius: 8px;
  box-shadow: rgb(255 255 255 / 10%) 0 2px 5px inset, rgb(0 0 0 / 20%) 0 2px 6px inset;
}

.cta--walnut .cta__icon {
  color: var(--color-brand-walnut);
  background: var(--color-brand-gold);
}

.cta--gold .cta__icon {
  color: var(--color-brand-gold);
  background: var(--color-brand-walnut);
}

.cta__icon svg {
  display: none;
}

.cta__icon::before {
  width: 24px;
  height: 24px;
  content: "";
  background: currentColor;
  -webkit-mask: url("./images/navigation-arrow.svg") center / contain no-repeat;
  mask: url("./images/navigation-arrow.svg") center / contain no-repeat;
  transform: scaleX(-1);
}

.problem {
  padding: 58px 24px 62px;
  border-top: 1px solid var(--color-border);
  background: var(--color-surface-strong);
}

.problem__inner {
  display: flex;
  width: min(312px, 100%);
  margin-inline: auto;
  flex-direction: column;
  align-items: center;
  gap: 20px;
  text-align: center;
}

.problem h2 {
  color: var(--color-brand-walnut);
  font-family: var(--font-display);
  font-size: 32px;
  font-weight: 400;
  letter-spacing: -0.035em;
  line-height: 36px;
}

.problem__copy {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.problem p {
  font-size: 15px;
  letter-spacing: -0.035em;
  line-height: 24px;
}

.problem strong {
  color: var(--color-brand-walnut);
  font-weight: 600;
}

.system {
  padding: 32px 0 70px;
  border-top: 1px solid var(--color-border);
  background: var(--color-brand-parchment);
}

.system__inner,
.offer__inner,
.early__inner,
.faq__inner,
.urgency__inner {
  display: flex;
  flex-direction: column;
  align-items: center;
}

.system__inner {
  gap: 24px;
}

.system h2,
.offer h2 {
  max-width: 880px;
  color: var(--color-brand-walnut);
  font-family: var(--font-display);
  font-size: 28px;
  font-weight: 400;
  letter-spacing: -0.035em;
  line-height: 30px;
  text-align: center;
}

.system-cards,
.offer-cards {
  display: flex;
  width: min(320px, 100%);
  flex-direction: column;
  gap: 14px;
}

.system-card {
  overflow: hidden;
  padding: 4px;
  color: var(--color-brand-parchment);
  background: var(--color-brand-walnut);
  border: 1px solid rgb(255 255 255 / 14%);
  border-radius: 12px;
}

.system-card img {
  width: 100%;
  height: 150px;
  object-fit: cover;
  border-radius: 8px;
}

.system-card__copy {
  display: flex;
  flex-direction: column;
  gap: 7px;
  padding: 18px 16px 20px;
}

.system-card h3 {
  color: var(--color-background);
  font-size: 22px;
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 28px;
}

.system-card p {
  color: rgb(237 234 222 / 82%);
  font-size: 15px;
  letter-spacing: -0.035em;
  line-height: 22px;
}

.system__close {
  display: flex;
  width: min(320px, 100%);
  flex-direction: column;
  align-items: center;
  gap: 8px;
  padding-top: 4px;
  text-align: center;
}

.eyebrow {
  color: var(--color-text-muted);
  font-size: 13px;
  letter-spacing: -0.035em;
  line-height: 20px;
}

.closing-display {
  color: var(--color-brand-walnut);
  font-family: var(--font-display);
  font-size: 24px;
  letter-spacing: -0.035em;
  line-height: 28px;
  text-align: center;
}

.offer {
  padding: 32px 0 72px;
  background: var(--color-surface-strong);
}

.offer__inner {
  gap: 24px;
}

.offer h2 {
  letter-spacing: -0.04em;
}

.offer-card {
  display: flex;
  overflow: hidden;
  padding: 6px;
  flex-direction: column;
  color: var(--color-brand-parchment);
  background: var(--color-brand-walnut);
  border: 1px solid var(--color-brand-oak);
  border-radius: 12px;
}

.offer-card img {
  width: 100%;
  height: 138px;
  order: -1;
  object-fit: cover;
  border-radius: 8px;
}

.offer-card__copy {
  display: flex;
  flex-direction: column;
  gap: 9px;
  padding: 16px 14px 18px;
}

.offer-card__number {
  color: rgb(184 151 42 / 65%);
  font-family: var(--font-display);
  font-size: 36px;
  line-height: 38px;
}

.offer-card h3 {
  font-size: 20px;
  font-weight: 600;
  letter-spacing: -0.035em;
  line-height: 26px;
}

.offer-card p {
  color: rgb(237 234 222 / 82%);
  font-size: 15px;
  letter-spacing: -0.035em;
  line-height: 22px;
}

.exclusions {
  display: flex;
  width: min(320px, 100%);
  flex-direction: column;
  gap: 16px;
  padding: 24px 20px;
  color: var(--color-brand-walnut);
  background: var(--color-brand-parchment);
  border: 1px solid var(--color-brand-walnut);
  border-radius: 12px;
}

.exclusions h3 {
  font-size: 23px;
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 29px;
}

.exclusions h3 span {
  display: block;
}

.exclusions ul {
  display: flex;
  margin: 0;
  padding: 0;
  flex-direction: column;
  gap: 8px;
  list-style: none;
}

.exclusions li {
  position: relative;
  padding-left: 22px;
  font-size: 14px;
  letter-spacing: -0.035em;
  line-height: 21px;
}

.exclusions li::before {
  position: absolute;
  left: 0;
  content: "×";
}

.offer__close {
  display: flex;
  width: min(320px, 100%);
  flex-direction: column;
  align-items: center;
  gap: 20px;
  padding-top: 4px;
}

.early {
  padding: 64px 0 70px;
  color: var(--color-brand-parchment);
  background: var(--color-brand-oak);
}

.early__inner {
  gap: 24px;
}

.early h2 {
  width: min(316px, 100%);
  font-family: var(--font-display);
  font-size: 34px;
  font-weight: 400;
  letter-spacing: -0.04em;
  line-height: 38px;
  text-align: center;
}

.early__copy {
  display: flex;
  width: min(316px, 100%);
  flex-direction: column;
  gap: 12px;
  text-align: center;
}

.early__copy p {
  color: rgb(237 234 222 / 85%);
  font-size: 15px;
  letter-spacing: -0.035em;
  line-height: 23px;
}

.early__copy strong {
  color: var(--color-brand-parchment);
  font-weight: 600;
}

.faq {
  padding: 66px 0 72px;
  border-top: 1px solid var(--color-border);
  border-bottom: 1px solid var(--color-border);
  background: var(--color-brand-parchment);
}

.faq__inner {
  gap: 24px;
}

.faq h2 {
  color: var(--color-brand-walnut);
  font-family: var(--font-display);
  font-size: 36px;
  font-weight: 400;
  letter-spacing: -0.04em;
  line-height: 40px;
  text-align: center;
}

.faq-list {
  width: min(320px, 100%);
}

.faq-item {
  border-bottom: 1px solid var(--color-brand-oak);
}

.faq-item:first-child {
  border-top: 1px solid var(--color-brand-oak);
}

.faq-question {
  display: grid;
  width: 100%;
  min-height: 65px;
  padding: 20px 0;
  grid-template-columns: 30px minmax(0, 1fr) 24px;
  gap: 10px;
  align-items: start;
  color: var(--color-brand-walnut);
  text-align: left;
  background: transparent;
  border: 0;
  cursor: pointer;
}

.faq-number {
  color: var(--color-brand-gold);
  font-family: var(--font-display);
  font-size: 17px;
  line-height: 24px;
}

.faq-label {
  font-size: 17px;
  font-weight: 600;
  letter-spacing: -0.035em;
  line-height: 24px;
}

.faq-symbol {
  color: var(--color-brand-gold);
  font-size: 24px;
  font-weight: 400;
  line-height: 24px;
  text-align: right;
}

.faq-answer {
  padding: 0 0 22px 40px;
}

.faq-answer p {
  font-size: 14px;
  letter-spacing: -0.035em;
  line-height: 22px;
}

.faq-answer p + p {
  margin-top: 16px;
}

.urgency {
  padding: 70px 0 32px;
  background: var(--color-surface-strong);
}

.urgency__inner {
  gap: 22px;
}

.urgency__copy {
  display: flex;
  width: min(316px, 100%);
  flex-direction: column;
  gap: 22px;
  text-align: center;
}

.urgency__copy h2 {
  color: var(--color-brand-walnut);
  font-family: var(--font-display);
  font-size: 35px;
  font-weight: 400;
  letter-spacing: -0.04em;
  line-height: 39px;
}

.urgency__copy > div {
  display: flex;
  flex-direction: column;
  gap: 12px;
}

.urgency__copy p {
  font-size: 15px;
  letter-spacing: -0.035em;
  line-height: 24px;
}

.urgency__copy .urgency__emphasis {
  color: var(--color-brand-oak);
  font-size: 22px;
  font-weight: 600;
  line-height: 28px;
  text-decoration: underline 2px currentColor;
  text-underline-offset: 5px;
}

.strategy-card {
  display: flex;
  width: min(320px, 100%);
  flex-direction: column;
  align-items: center;
  gap: 20px;
  padding: 28px 20px 24px;
  color: var(--color-brand-parchment);
  text-align: center;
  background: var(--color-brand-walnut);
  border-radius: 16px;
  box-shadow: 0 18px 36px rgb(54 29 12 / 16%);
}

.strategy-card h2 {
  font-family: var(--font-display);
  font-size: 30px;
  font-weight: 400;
  letter-spacing: -0.035em;
  line-height: 34px;
}

.strategy-card > p {
  color: rgb(237 234 222 / 82%);
  font-size: 14px;
  letter-spacing: -0.035em;
  line-height: 22px;
}

.strategy-card small {
  color: rgb(237 234 222 / 74%);
  font-size: 12px;
  letter-spacing: -0.035em;
  line-height: 18px;
}

.site-footer {
  position: relative;
  min-height: 520px;
  overflow: hidden;
  padding: 90px 22px 42px;
  background-image: linear-gradient(180deg, var(--color-brand-parchment) 4%, rgb(237 234 222 / 72%) 40%, rgb(237 234 222 / 18%) 100%), url("./images/footer-fireplace.avif");
  background-position: center;
  background-size: cover;
}

.site-footer__content {
  position: relative;
  z-index: 1;
  display: flex;
  width: min(316px, 100%);
  margin-inline: auto;
  flex-direction: column;
  align-items: center;
  gap: 18px;
  text-align: center;
}

.brand-logo--footer {
  width: 260px;
  height: 61px;
}

.site-footer__legal {
  display: flex;
  width: min(300px, 100%);
  flex-direction: column;
  gap: 10px;
}

.site-footer__legal p:first-child {
  font-size: 12px;
  letter-spacing: -0.035em;
  line-height: 18px;
}

.site-footer__legal p:last-child {
  font-size: 11px;
  letter-spacing: -0.035em;
  line-height: 17px;
}

.site-footer__links {
  display: flex;
  width: min(300px, 100%);
  align-items: center;
  justify-content: center;
  gap: 14px;
}

.site-footer__links a {
  flex-shrink: 0;
  color: var(--color-brand-walnut);
  font-size: 12px;
  font-weight: 600;
  letter-spacing: -0.035em;
  line-height: 18px;
  text-decoration: none;
  white-space: nowrap;
}

.site-footer__links a:hover,
.site-footer__links a:focus-visible {
  text-decoration: underline;
}

.site-footer__links span {
  width: 3px;
  height: 3px;
  flex: 0 0 3px;
  background: var(--color-brand-gold);
  border-radius: 50%;
}

.application-modal {
  width: min(760px, calc(100vw - 24px));
  max-width: none;
  max-height: min(620px, calc(100dvh - 24px));
  margin: auto;
  padding: 0;
  overflow: auto;
  background: #fff;
  border: 0;
  border-radius: 12px;
  box-shadow: 0 24px 70px rgb(20 10 4 / 32%);
}

.application-modal::backdrop {
  background: rgb(35 20 10 / 64%);
  backdrop-filter: blur(3px);
}

.iclosed-widget {
  width: 100%;
  height: 620px;
}

@media (min-width: 768px) and (max-width: 1023px) {
  .section-inner {
    width: min(640px, calc(100vw - 64px));
  }

  .hero,
  .problem {
    padding-inline: 32px;
  }

  .hero__copy,
  .system-cards,
  .offer-cards,
  .system__close,
  .offer__close,
  .exclusions,
  .early h2,
  .early__copy,
  .faq-list,
  .urgency__copy,
  .strategy-card {
    width: min(640px, 100%);
  }
}

@media (min-width: 1024px) {
  .section-inner {
    width: min(var(--container-content), calc(100vw - 64px));
  }

  .hero {
    gap: 44px;
    padding: 64px 32px 92px;
  }

  .brand-logo--header {
    width: 234px;
    height: 55px;
  }

  .hero__copy {
    width: min(1040px, 100%);
    gap: 18px;
  }

  .hero h1 {
    max-width: 872px;
    font-size: 56px;
    letter-spacing: -0.035em;
    line-height: 60px;
  }

  .hero h1 span {
    display: block;
  }

  .hero__subhead {
    font-size: 36px;
    letter-spacing: 0;
    line-height: 42px;
  }

  .hero__evidence {
    font-family: var(--font-system);
    font-size: 18px;
    letter-spacing: 0.02em;
    line-height: 28px;
    text-underline-offset: auto;
  }

  .video-frame {
    border-radius: 18px;
  }

  .cta {
    min-height: 72px;
    gap: 24px;
    padding: 5px 5px 5px 30px;
    border-radius: 12px;
  }

  .cta__label {
    font-size: 24px;
    letter-spacing: -0.055em;
    line-height: 30px;
  }

  .cta__icon {
    width: 62px;
    height: 62px;
    flex-basis: 62px;
  }

  .cta__icon::before {
    width: 32px;
    height: 32px;
  }

  .problem {
    padding: 64px 32px;
    border-top: 0;
    background: var(--color-background);
  }

  .problem__inner {
    width: min(820px, 100%);
    gap: 28px;
  }

  .problem h2 {
    font-size: 52px;
    font-weight: 500;
    line-height: 58px;
  }

  .problem__copy {
    gap: 12px;
  }

  .problem p {
    font-family: var(--font-system);
    font-size: 20px;
    letter-spacing: 0;
    line-height: 32px;
  }

  .system {
    padding: 116px 0;
  }

  .system__inner {
    gap: 42px;
  }

  .system h2 {
    font-size: 52px;
    line-height: 56px;
  }

  .system-cards {
    width: 100%;
    flex-direction: row;
    gap: 18px;
  }

  .system-card {
    display: flex;
    min-height: 386px;
    flex: 1 1 0;
    flex-direction: column;
    border-radius: 10px;
  }

  .system-card img {
    height: 196px;
  }

  .system-card__copy {
    padding: 24px 16px;
    gap: 8px;
  }

  .system-card h3 {
    font-size: 24px;
    letter-spacing: -0.035em;
    line-height: 28px;
  }

  .system-card p {
    font-family: var(--font-system);
    font-size: 17px;
    letter-spacing: 0;
    line-height: 24px;
  }

  .system__close {
    width: 100%;
    gap: 14px;
    padding-top: 0;
  }

  .eyebrow {
    font-family: var(--font-system);
    font-size: 16px;
    letter-spacing: 0;
    line-height: 24px;
  }

  .closing-display {
    font-size: 36px;
    line-height: 40px;
  }

  .offer {
    padding: 120px 0;
    background: var(--color-background);
  }

  .offer__inner {
    gap: 44px;
  }

  .offer h2 {
    max-width: 760px;
    font-size: 52px;
    letter-spacing: -0.035em;
    line-height: 60px;
  }

  .offer-cards {
    width: 100%;
    gap: 12px;
  }

  .offer-card {
    min-height: 226px;
    padding: 8px;
    flex-direction: row;
    border-radius: 10px;
  }

  .offer-card img {
    width: 48%;
    height: 208px;
    margin-left: auto;
    order: 2;
  }

  .offer-card__copy {
    width: 52%;
    justify-content: center;
    gap: 8px;
    padding: 12px;
  }

  .offer-card__number {
    font-size: 52px;
    line-height: 58px;
  }

  .offer-card h3 {
    font-family: var(--font-system);
    font-size: 24px;
    letter-spacing: 0;
    line-height: 28px;
  }

  .offer-card p {
    font-family: var(--font-system);
    font-size: 17px;
    letter-spacing: 0;
    line-height: 27px;
  }

  .exclusions {
    width: 100%;
    min-height: 174px;
    padding: 32px;
    flex-direction: row;
    justify-content: space-between;
    gap: 48px;
    border-radius: 10px;
  }

  .exclusions h3 {
    width: 46%;
    font-size: 31px;
    letter-spacing: -0.025em;
    line-height: 38px;
  }

  .exclusions ul {
    width: 46%;
    justify-content: center;
    gap: 7px;
  }

  .exclusions li {
    font-family: var(--font-system);
    font-size: 16px;
    letter-spacing: 0;
    line-height: 22px;
  }

  .offer__close {
    width: 100%;
    gap: 34px;
  }

  .offer__close .closing-display {
    max-width: 620px;
    font-size: 34px;
  }

  .early {
    padding: 110px 0;
  }

  .early__inner {
    gap: 32px;
  }

  .early h2 {
    width: 100%;
    font-size: 54px;
    letter-spacing: -0.035em;
    line-height: 58px;
  }

  .early__copy {
    width: 100%;
    gap: 12px;
  }

  .early__copy p {
    font-family: var(--font-system);
    font-size: 19px;
    letter-spacing: 0;
    line-height: 30px;
  }

  .faq {
    padding: 120px 0;
  }

  .faq__inner {
    gap: 24px;
  }

  .faq h2 {
    align-self: stretch;
    padding-bottom: 34px;
    font-size: 52px;
    letter-spacing: -0.035em;
    line-height: 60px;
    text-align: left;
  }

  .faq-list {
    width: 100%;
  }

  .faq-question {
    min-height: 83px;
    padding: 24px 0;
    grid-template-columns: 48px minmax(0, 1fr) 24px;
    gap: 16px;
  }

  .faq-number {
    font-size: 24px;
    line-height: 30px;
  }

  .faq-label {
    font-size: 27px;
    font-weight: 500;
    letter-spacing: 0;
    line-height: 34px;
  }

  .faq-answer {
    max-width: 100%;
    padding: 0 24px 24px 82px;
  }

  .faq-answer p {
    font-family: var(--font-system);
    font-size: 17px;
    letter-spacing: 0;
    line-height: 27px;
  }

  .urgency {
    padding: 110px 0;
    background: var(--color-background);
  }

  .urgency__inner {
    gap: 64px;
  }

  .urgency__copy {
    width: 100%;
    gap: 32px;
  }

  .urgency__copy h2 {
    font-size: 58px;
    letter-spacing: -0.035em;
    line-height: 60px;
  }

  .urgency__copy > div {
    gap: 16px;
  }

  .urgency__copy p {
    font-family: var(--font-system);
    font-size: 24px;
    letter-spacing: 0;
    line-height: 42px;
  }

  .urgency__copy .urgency__emphasis {
    font-family: var(--font-sans);
    font-size: 34px;
    line-height: 40px;
  }

  .strategy-card {
    width: 90%;
    gap: 48px;
    padding: 32px 24px;
    border-radius: 18px;
    box-shadow: none;
  }

  .strategy-card h2 {
    font-size: 52px;
    letter-spacing: -0.055em;
    line-height: 64px;
  }

  .strategy-card > p {
    max-width: 683px;
    font-family: var(--font-system);
    font-size: 19px;
    letter-spacing: 0;
    line-height: 28px;
  }

  .strategy-card small {
    font-family: var(--font-system);
    font-size: 14px;
    letter-spacing: 0;
    line-height: 20px;
  }

  .site-footer {
    min-height: 722px;
    padding: 120px 32px 64px;
    background-image: linear-gradient(180deg, var(--color-brand-parchment) 19.91%, rgb(237 234 222 / 0%) 168.14%), url("./images/footer-fireplace.avif");
  }

  .site-footer__content {
    width: min(1120px, 100%);
    gap: 16px;
  }

  .brand-logo--footer {
    width: min(966px, 86vw);
    height: auto;
    aspect-ratio: 966 / 226;
  }

  .site-footer__legal {
    width: min(955px, 100%);
    gap: 10px;
  }

  .site-footer__legal p:first-child,
  .site-footer__legal p:last-child {
    font-family: var(--font-system);
    font-size: 18px;
    letter-spacing: 0;
    line-height: 30px;
  }

  .site-footer__links {
    width: 100%;
    flex-direction: column;
    gap: 10px;
  }

  .site-footer__links a {
    font-family: var(--font-system);
    font-size: 18px;
    letter-spacing: 0;
    line-height: 28px;
  }

  .site-footer__links span {
    display: none;
  }

}

/* Fluid responsive pass ---------------------------------------------------
   Keeps the Paper composition intact while removing the hard tablet-to-
   desktop jump. Text, content widths, spacing, and cards now grow together. */

.section-inner {
  width: min(var(--container-content), calc(100% - clamp(40px, 8vw, 96px)));
}

.hero,
.problem,
.system,
.offer,
.faq,
.urgency {
  background: var(--color-brand-parchment);
}

.hero {
  min-height: 100svh;
  justify-content: center;
  gap: clamp(24px, 4vw, 44px);
  padding: clamp(24px, 4vw, 48px) clamp(20px, 4vw, 32px) clamp(40px, 5vw, 64px);
}

.brand-logo--header {
  width: clamp(128px, 16.25vw, 234px);
  height: auto;
}

.hero__copy {
  width: min(1040px, calc(100% - clamp(0px, 3vw, 48px)));
  gap: 16px;
}

.hero h1 {
  max-width: 872px;
  font-size: clamp(28px, 5vw, 56px);
  line-height: 1.07;
}

.hero__subhead {
  font-size: clamp(18px, 3vw, 36px);
  letter-spacing: -0.035em;
  line-height: 1.16;
}

.hero__evidence {
  font-family: var(--font-sans);
  font-size: clamp(14px, 1.55vw, 18px);
  letter-spacing: -0.035em;
  line-height: 1.45;
}

.video-frame {
  width: min(941px, 100%);
  border-radius: clamp(12px, 1.5vw, 18px);
}

.cta {
  min-height: clamp(56px, 6vw, 72px);
  gap: clamp(14px, 2vw, 24px);
  padding: 4px 4px 4px clamp(22px, 2.5vw, 30px);
}

.cta__label {
  font-size: clamp(18px, 2vw, 24px);
  letter-spacing: -0.035em;
  line-height: 1.25;
}

.cta__icon {
  width: clamp(48px, 5vw, 62px);
  height: clamp(48px, 5vw, 62px);
  flex-basis: clamp(48px, 5vw, 62px);
}

.problem {
  padding: clamp(48px, 5vw, 64px) clamp(20px, 4vw, 32px);
  border-top: 1px solid var(--color-border);
}

.problem__inner {
  width: min(820px, 100%);
  gap: clamp(20px, 2.5vw, 28px);
}

.problem h2 {
  font-size: clamp(32px, 4.6vw, 52px);
  line-height: 1.12;
}

.problem p {
  font-family: var(--font-sans);
  font-size: clamp(15px, 1.7vw, 20px);
  letter-spacing: -0.035em;
  line-height: 1.6;
}

.system,
.offer,
.faq,
.urgency {
  padding-block: clamp(52px, 6vw, 76px);
}

.system__inner,
.offer__inner {
  gap: clamp(24px, 3.5vw, 44px);
}

.system h2,
.offer h2 {
  font-size: clamp(28px, 4.5vw, 52px);
  line-height: 1.12;
}

.system-cards,
.offer-cards,
.system__close,
.offer__close,
.exclusions,
.early h2,
.early__copy,
.faq-list,
.urgency__copy {
  width: 100%;
}

.system-cards,
.offer-cards {
  gap: clamp(14px, 1.5vw, 18px);
}

.system-card,
.offer-card {
  min-height: 0;
}

.system-card img,
.offer-card img {
  width: 100%;
  height: auto;
  object-fit: contain;
}

.system-card img {
  aspect-ratio: 351 / 196;
  object-fit: cover;
}

.system-card__copy {
  gap: 8px;
  padding: clamp(18px, 2vw, 24px) clamp(16px, 1.6vw, 20px);
}

.system-card h3 {
  font-size: clamp(22px, 2vw, 24px);
  line-height: 1.2;
}

.system-card p,
.offer-card p,
.early__copy p,
.faq-answer p,
.urgency__copy p,
.strategy-card > p,
.strategy-card small,
.site-footer__legal p,
.site-footer__links a,
.exclusions li,
.eyebrow,
.faq-label {
  font-family: var(--font-sans);
  letter-spacing: -0.035em;
}

.system-card p,
.offer-card p {
  font-size: clamp(15px, 1.45vw, 17px);
  line-height: 1.55;
}

.eyebrow {
  font-size: clamp(13px, 1.35vw, 16px);
  line-height: 1.5;
}

.closing-display {
  font-size: clamp(24px, 3.15vw, 36px);
  line-height: 1.16;
}

.offer-card__copy {
  gap: clamp(8px, 1vw, 10px);
  padding: clamp(16px, 2vw, 24px);
}

.offer-card__number {
  font-size: clamp(36px, 4.5vw, 52px);
  line-height: 1.1;
}

.offer-card h3 {
  font-family: var(--font-sans);
  font-size: clamp(20px, 2vw, 24px);
  letter-spacing: -0.035em;
  line-height: 1.2;
}

.exclusions {
  padding: clamp(24px, 3vw, 32px);
  gap: clamp(16px, 4vw, 48px);
}

.exclusions h3 {
  font-size: clamp(23px, 2.7vw, 31px);
  letter-spacing: -0.035em;
  line-height: 1.22;
}

.exclusions li {
  font-size: clamp(14px, 1.4vw, 16px);
  line-height: 1.45;
}

.early {
  padding-block: clamp(52px, 6vw, 76px);
}

.early__inner {
  gap: clamp(24px, 3vw, 32px);
}

.early h2 {
  font-size: clamp(34px, 4.7vw, 54px);
  line-height: 1.08;
}

.early__copy p {
  font-size: clamp(15px, 1.65vw, 19px);
  line-height: 1.58;
}

.faq h2 {
  font-size: clamp(36px, 4.5vw, 52px);
  line-height: 1.15;
}

.faq-question {
  min-height: clamp(65px, 7vw, 83px);
  padding-block: clamp(20px, 2vw, 24px);
}

.faq-number {
  font-size: clamp(17px, 2vw, 24px);
  line-height: 1.25;
}

.faq-label {
  font-size: clamp(17px, 2.35vw, 27px);
  line-height: 1.25;
}

.faq-answer p {
  font-size: clamp(14px, 1.5vw, 17px);
  line-height: 1.58;
}

.urgency__inner {
  gap: clamp(36px, 5vw, 64px);
}

.urgency__copy {
  gap: clamp(22px, 3vw, 32px);
}

.urgency__copy h2 {
  font-size: clamp(35px, 5vw, 58px);
  line-height: 1.04;
}

.urgency__copy p {
  font-size: clamp(15px, 2.1vw, 24px);
  line-height: 1.65;
}

.urgency__copy .urgency__emphasis {
  font-size: clamp(22px, 3vw, 34px);
  letter-spacing: -0.035em;
  line-height: 1.18;
}

.strategy-card {
  width: min(1008px, 100%);
  gap: clamp(20px, 4vw, 48px);
  padding: clamp(28px, 3vw, 36px) clamp(20px, 4vw, 48px);
}

.strategy-card h2 {
  font-size: clamp(30px, 4.5vw, 52px);
  letter-spacing: -0.035em;
  line-height: 1.2;
}

.strategy-card > p {
  font-size: clamp(14px, 1.65vw, 19px);
  line-height: 1.5;
}

.strategy-card small {
  font-size: clamp(12px, 1.25vw, 14px);
  line-height: 1.45;
}

.site-footer__content {
  width: min(1120px, calc(100% - clamp(0px, 4vw, 48px)));
}

.site-footer__legal p:first-child,
.site-footer__legal p:last-child,
.site-footer__links a {
  font-family: var(--font-sans);
  letter-spacing: -0.035em;
}

@media (min-width: 680px) {
  .system-cards {
    display: grid;
    grid-template-columns: repeat(3, minmax(0, 1fr));
    align-items: stretch;
  }

  .system-card {
    display: flex;
    flex-direction: column;
  }

  .system-card__copy {
    flex: 1;
  }

  .offer-card {
    display: grid;
    padding: 8px;
    grid-template-columns: minmax(0, 1fr) minmax(260px, 48%);
    align-items: center;
  }

  .offer-card img {
    grid-column: 2;
    grid-row: 1;
    align-self: center;
  }

  .offer-card__copy {
    width: auto;
    grid-column: 1;
    grid-row: 1;
  }

  .exclusions {
    flex-direction: row;
    align-items: center;
    justify-content: space-between;
  }

  .exclusions h3,
  .exclusions ul {
    width: 47%;
  }
}

/* Type refinement: body copy at -1%; headings and buttons at -3.5%. */
body,
body * {
  letter-spacing: -0.01em !important;
}

h1,
h2,
h3,
.hero__subhead,
.closing-display,
button,
button * {
  letter-spacing: -0.035em !important;
}

@media (max-width: 767px) {
  .hero__evidence,
  .problem p,
  .system-card p,
  .eyebrow,
  .offer-card p,
  .exclusions li,
  .early__copy p,
  .faq-answer p,
  .urgency__copy p,
  .strategy-card > p {
    font-size: 16px;
  }
}

/* Desktop hero and booking experience ------------------------------------ */
@media (min-width: 1024px) {
  .hero {
    min-height: 100svh;
    justify-content: center;
    gap: 28px;
    padding: 26px 32px;
  }

  .brand-logo--header {
    width: 190px;
    height: auto;
  }

  .hero__copy {
    width: min(900px, 100%);
    gap: 16px;
  }

  .hero h1 {
    max-width: 900px;
    font-size: 46px;
    line-height: 48px;
  }

  .hero h1 span {
    display: inline;
  }

  .hero__subhead {
    font-size: 26px;
    line-height: 32px;
  }

  .hero .video-frame {
    width: min(760px, 100%);
    border-radius: 16px;
  }

  .hero .cta {
    min-height: 56px;
    gap: 14px;
    padding: 4px 4px 4px 22px;
  }

  .hero .cta__label {
    font-size: 18px;
    line-height: 24px;
  }

  .hero .cta__icon {
    width: 48px;
    height: 48px;
    flex-basis: 48px;
  }

  .hero .cta__icon::before {
    width: 24px;
    height: 24px;
  }

  .application-modal {
    width: min(1200px, calc(100vw - 64px));
    max-height: calc(100dvh - 48px);
    overflow: hidden;
    background: transparent;
    border-radius: 0;
    box-shadow: none;
    overscroll-behavior: contain;
  }

  .iclosed-widget {
    height: min(760px, calc(100dvh - 48px)) !important;
    max-height: calc(100dvh - 48px);
    overflow: hidden;
    background: transparent;
    border-radius: 12px;
    overscroll-behavior: contain;
  }

  .iclosed-widget iframe {
    display: block;
    width: 100% !important;
    height: 100% !important;
    border: 0;
    border-radius: 12px;
  }
}

@media (min-width: 768px) {
  .faq h2 {
    align-self: stretch;
    text-align: left;
  }

  .faq-question {
    grid-template-columns: 48px minmax(0, 1fr) 24px;
    gap: 16px;
  }

  .faq-answer {
    padding-inline: 64px 24px;
  }
}

@media (min-width: 1024px) {
  .problem,
  .offer,
  .urgency {
    background: var(--color-brand-parchment);
  }

  .system-card img,
  .offer-card img {
    height: auto;
  }

  .system-card p,
  .offer-card p,
  .early__copy p,
  .faq-answer p,
  .urgency__copy p,
  .strategy-card > p,
  .strategy-card small,
  .site-footer__legal p:first-child,
  .site-footer__legal p:last-child,
  .site-footer__links a,
  .exclusions li,
  .eyebrow,
  .faq-label,
  .hero__evidence {
    font-family: var(--font-sans);
    letter-spacing: -0.035em;
  }
}

@media (prefers-reduced-motion: reduce) {
  html {
    scroll-behavior: auto;
  }

  *,
  *::before,
  *::after {
    scroll-behavior: auto !important;
    transition-duration: 0.01ms !important;
  }
}

/* Paper light-design revision -------------------------------------------- */
.problem {
  padding-block: 64px;
  background: var(--color-brand-parchment);
  border-top: 0;
}

.problem__inner {
  width: min(var(--container-content), 100%);
  gap: 24px;
}

.problem__intro {
  display: flex;
  width: 100%;
  flex-direction: column;
  align-items: flex-start;
  gap: 12px;
  text-align: center;
}

.problem h2 {
  width: 100%;
  font-size: 52px;
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 58px;
}

.problem__intro > p {
  width: 100%;
  font-family: var(--font-system);
  font-size: 20px;
  letter-spacing: 0;
  line-height: 32px;
  text-wrap: balance;
}

.problem-card p {
  font-family: var(--font-system);
  font-size: 17px;
  letter-spacing: 0;
  line-height: 24px;
  text-wrap: balance;
}

.problem-cards {
  display: flex;
  width: 100%;
  align-items: center;
  gap: 18px;
}

.problem-card {
  display: flex;
  min-width: 0;
  min-height: 280px;
  flex: 1 1 0;
  flex-direction: column;
  align-items: flex-start;
  gap: 32px;
  padding: 24px;
  color: var(--color-text);
  text-align: left;
  background: var(--color-brand-parchment);
  border: 1px solid var(--color-brand-walnut);
  border-radius: 10px;
}

.problem-card:nth-child(2),
.problem-card:nth-child(3) {
  justify-content: space-between;
}

.problem-card__icon {
  display: flex;
  width: 56px;
  height: 56px;
  flex: 0 0 56px;
  align-items: center;
  justify-content: center;
  color: var(--color-surface-strong);
  background: var(--color-brand-walnut);
  border-radius: 8px;
}

.problem-card__icon svg {
  width: 32px;
  height: 32px;
  flex-shrink: 0;
}

.problem-card > div {
  display: flex;
  width: fit-content;
  flex-direction: column;
  align-items: flex-start;
  gap: 8px;
}

.problem-card h3 {
  width: 100%;
  color: var(--color-brand-walnut);
  font-size: 24px;
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 28px;
  text-wrap: balance;
}

.problem__closing {
  align-self: stretch;
  color: var(--color-text);
  font-family: var(--font-display);
  font-size: 24px;
  font-weight: 400;
  letter-spacing: -0.035em;
  line-height: 42px;
  text-align: center;
  text-wrap: balance;
}

.system__inner {
  gap: clamp(30px, 3vw, 42px);
}

.proof {
  padding-block: clamp(52px, 6vw, 76px);
  background: var(--color-brand-parchment);
  border-top: 1px solid var(--color-border);
  border-bottom: 1px solid var(--color-border);
}

.proof__inner {
  display: flex;
  flex-direction: column;
  align-items: center;
  gap: clamp(24px, 3vw, 32px);
}

.proof h2 {
  width: 100%;
  padding-bottom: clamp(16px, 2.4vw, 34px);
  color: var(--color-brand-walnut);
  border-bottom: 1px solid rgb(237 234 222 / 20%);
  font-family: var(--font-display);
  font-size: clamp(36px, 4.4vw, 52px);
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 1.15;
  text-align: center;
}

.proof-runs {
  display: flex;
  width: 100%;
  flex-direction: column;
  gap: 24px;
}

.proof-run {
  display: grid;
  width: 100%;
  min-height: 290px;
  grid-template-columns: minmax(260px, 430px) minmax(0, 650px);
  gap: 24px;
  overflow: hidden;
  padding: 8px;
  color: var(--color-surface-strong);
  background: var(--color-brand-walnut);
  border-radius: 10px;
}

.proof-run__metrics {
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  gap: 24px;
  padding: 24px;
}

.proof-run h3 {
  font-family: var(--font-display);
  font-size: 24px;
  font-weight: 500;
  letter-spacing: -0.035em;
  line-height: 28px;
}

.proof-run ul {
  display: flex;
  margin: 0;
  padding: 0;
  flex-direction: column;
  gap: 8px;
  list-style: none;
}

.proof-run li {
  display: flex;
  align-items: center;
  gap: 8px;
  font-size: 18px;
  font-weight: 500;
  line-height: 28px;
}

.proof-run li::before {
  width: 18px;
  height: 18px;
  flex: 0 0 18px;
  content: "✓";
  color: var(--color-brand-gold);
  font-size: 18px;
  line-height: 18px;
}

.proof-run > img {
  width: 100%;
  height: 100%;
  min-height: 274px;
  object-fit: cover;
  border-radius: 8px;
}

.proof-gallery {
  display: flex;
  width: 100%;
  flex-direction: column;
  gap: 24px;
  align-items: center;
}

.proof-gallery img {
  display: block;
  width: 100%;
  max-width: 100%;
  height: auto;
  border-radius: 10px;
}

.proof-gallery__phone {
  width: min(381px, 100%) !important;
}

.proof-testimonial-grid {
  display: grid;
  width: 100%;
  grid-template-columns: repeat(2, minmax(0, 1fr));
  gap: 24px;
}

.proof-testimonial {
  display: flex;
  min-height: 280px;
  align-items: center;
  justify-content: center;
  overflow: hidden;
  padding: 16px;
  background: var(--color-background);
  border: 1px solid rgb(255 255 255 / 14%);
  border-radius: 10px;
}

.proof-testimonial img {
  max-height: 248px;
  object-fit: contain;
}

.early__copy {
  max-width: 1120px;
}

.early__copy p {
  max-width: 1120px;
}

.urgency {
  padding-block: clamp(48px, 5vw, 72px);
  background: var(--color-brand-parchment);
}

.urgency__inner {
  justify-content: center;
}

.strategy-card {
  width: min(1008px, 100%);
}

@media (max-width: 767px) {
  .problem {
    padding-block: 48px;
    padding-inline: 24px;
  }

  .problem__inner {
    width: min(320px, 100%);
  }

  .problem-cards {
    flex-direction: column;
    gap: 14px;
  }

  .problem-card {
    width: 100%;
    min-height: 0;
    flex: 0 0 auto;
    gap: 24px;
    padding: 24px;
  }

  .problem h2 {
    font-size: 36px;
    line-height: 40px;
  }

  .problem__intro > p {
    font-size: 16px;
    line-height: 24px;
  }

  .problem-card h3 {
    font-size: 23px;
    line-height: 28px;
  }

  .problem-card p {
    font-size: 16px;
    line-height: 24px;
  }

  .problem__closing {
    font-size: 23px;
    line-height: 30px;
  }

  .proof {
    padding-inline: 20px;
  }

  .proof__inner {
    width: min(320px, 100%);
    margin-inline: auto;
  }

  .proof h2 {
    font-size: 34px;
    line-height: 1.14;
  }

  .proof-runs {
    gap: 14px;
  }

  .proof-run {
    min-height: 0;
    grid-template-columns: 1fr;
    gap: 12px;
    padding: 5px;
  }

  .proof-run__metrics {
    gap: 18px;
    padding: 20px;
  }

  .proof-run h3 {
    font-size: 23px;
  }

  .proof-run li {
    font-size: 16px;
    line-height: 24px;
  }

  .proof-run > img {
    min-height: 0;
    max-height: 190px;
  }

  .proof-gallery {
    gap: 16px;
  }

  .proof-gallery__phone {
    width: 100% !important;
  }

  .proof-testimonial-grid {
    grid-template-columns: 1fr;
    gap: 16px;
  }

  .proof-testimonial {
    min-height: 0;
    padding: 8px;
  }

  .proof-testimonial img {
    max-height: none;
  }

  .early__copy p {
    font-size: 16px;
  }
}

/* Mobile layout contract: one consistent 20px gutter, full-width content. */
@media (max-width: 767px) {
  .hero {
    padding-block: 24px;
  }

  .hero__qualifier {
    width: min(320px, 100%);
    padding: 6px 14px;
    font-size: 16px;
    line-height: 18px;
  }

  .problem,
  .system,
  .offer,
  .proof,
  .early,
  .faq,
  .urgency {
    padding-block: 40px;
  }

  .hero,
  .problem,
  .system,
  .offer,
  .proof,
  .early,
  .faq,
  .urgency,
  .site-footer {
    padding-inline: 20px;
  }

  .section-inner,
  .problem__inner,
  .proof__inner,
  .site-footer__content,
  .hero__copy,
  .video-frame,
  .system-cards,
  .offer-cards,
  .problem-cards,
  .proof-runs,
  .proof-gallery,
  .proof-testimonial-grid,
  .exclusions,
  .offer__close,
  .early__copy,
  .faq-list,
  .urgency__inner,
  .urgency__copy,
  .strategy-card {
    width: 100%;
    max-width: none;
  }

  .problem-card,
  .system-card,
  .offer-card,
  .proof-run,
  .proof-testimonial,
  .faq-item {
    width: 100%;
    max-width: none;
  }

  .hero h1,
  .hero__subhead,
  .problem__intro,
  .problem__intro > p,
  .problem__closing,
  .problem-card > div,
  .problem-card h3,
  .problem-card p,
  .system h2,
  .system-card__copy,
  .system-card h3,
  .system-card p,
  .offer h2,
  .offer-card__copy,
  .offer-card h3,
  .offer-card p,
  .exclusions h3,
  .exclusions ul,
  .closing-display,
  .proof h2,
  .proof-run__metrics,
  .proof-run h3,
  .early h2,
  .early__copy p,
  .faq h2,
  .faq-question,
  .faq-answer,
  .strategy-card h2,
  .strategy-card > p,
  .strategy-card small {
    width: 100%;
    max-width: none;
  }
}